Part 1: Why do CRMs fail to deliver to the original objectives

Posted by Tony Hall on 3 July 2018
Part 1: Why do CRMs fail to deliver to the original objectives
Over the past few months we have spoken with twenty B2B companies that have a CRM in place (from 2 months to 8 years) to investigate how their CRM system is performing. We conducted a series of 1-on-1 interviews to gain a deep understanding of the following five CRM topics: 1. The reas...
Posted in: CRM High Performance Sales Sales Behaviours Initiatives Sales Framework Sales Growth Cadence Mindset Sales Leadership   0 Comments

CRM - Where does it fit In for Financial Institutions

Posted by Paul Davenport on 26 June 2018
CRM - Where does it fit In for Financial Institutions
Everyday there seems to a new company or technology out there claiming to disrupt the financial services industry and it's no different with commercial banking. The non-traditional players have undercut traditional banks with lower costs, better service and a much simpler onboarding proces...
Posted in: CRM Call Centre High Performance Sales Initiatives Sales Growth Cadence Mindset Sales Leadership   0 Comments

Part 7: The key behaviours that drive high-performance contact centre sales people

Posted by Tony Hall on 19 June 2018
Part 7: The key behaviours that drive high-performance contact centre sales people
Since May 2013, many high performance B2B contact centre sales people have completed a Diamond Assessment. These people support their external sales teams providing customer service and both inbound and outbound sales. We have established that there are 7 key behaviours that drive these hi...
Posted in: High Performance Sales Sales Behaviours Initiatives Customer and Stakeholder Value Sales Relevance Sales Growth Cadence Mindset Sales Leadership   0 Comments

Managing your Sales Pipeline - Shifting the focus from Activity to Value

Posted by Ingrid Maynard on 12 June 2018
Managing your Sales Pipeline - Shifting the focus from Activity to Value
CRM's are often a reflection of the way we recognise sales performance - activity.  So, most CRM's are stage based on the assumption that opportunities are linear and that each stage measures progression towards a sale. What sales managers find though is that even when opportu...
Posted in: CRM High Performance Sales Sales Behaviours Initiatives Sales Growth Cadence Mindset Sales Leadership   0 Comments

Recent Blog

Is your CRM Opportunity Sales Process Driving the Right Behaviors?

Posted by Tony Hall on 18 April 2019
Is your CRM Opportunity Sales Process Driving the Right Behaviors?
When setting up your sales process in CRM, there are several key issues that should be address...
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Effective Sales Managers - Part 3

Posted by Paul Davenport on 9 April 2019
Effective Sales Managers - Part 3
In my past two blogs we explored the importance of creating the right environment for sales te...
Posted in: Sales Behaviours   0 Comments

B2B customers should demand their suppliers articulate the value they can deliver

Posted by Tony Hall on 27 March 2019
B2B customers should demand their suppliers articulate the value they can deliver
The B2B sales environment is a dynamic market place with intense competition and high levels o...
Posted in: High Performance Sales Sales Behaviours   0 Comments
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